Audio visual (AV) is a critical — albeit often overlooked — component of successful events. Depending on what the planner needs, an event’s AV may appear invisible or it can take the spotlight. Either way, every large event needs some kind of AV.

Audio visual (AV) is a critical — albeit often overlooked — component of successful events. Depending on what the planner needs, an event’s AV may appear invisible or it can take the spotlight. Either way, every large event needs some kind of AV.

How to preserve the freedom to choose between independent and in-house audiovisual providers
AV providers come in as many shapes and sizes as there are kinds of events. There are large and small companies, in-house and independent providers.
It’s up to the planner to evaluate what AV company will work best for your event and client. But if you want your event done your way, you need to be proactive.

One of the best tools trade show planners have in their toolbox is a strong relationship with their audio-visual provider.
AV brings a trade show to life with dynamic lighting, sound and interactive experiences that engage and excite attendees, letting them know they are somewhere special.

AV is a crucial element of successful events—and it can make or break yours. It’s a coup to secure the trendiest speaker for your event, but if the audience is distracted by poor audio or lighting, then what was the point? You need great AV that will serve the needs of your event and ensure everything goes off without a hitch.

There are very few times an event shouldn’t be live streamed. And in today’s experience-driven culture, audiences are expecting well produced, high quality live streams. There’s always an element of “the unexpected” with live streaming—there are no do overs and there’s no stopping. But working with the right AV provider makes it really easy to execute live streaming.

In 2020, event attendees are craving a unique “experience” and that means using high-impact AV technology to deliver an immersive and “Instagrammable” moment with content delivery that is exciting.

Planning events is expensive, but cutting AV can be costly without understanding the overall effect a cut will have on your event. The audience needs to see the visuals, hear the speaker and emotionally connect to the message. Communicating early and often with your event production team is the key to delivering a memorable event that is free from technical difficulties.

When done right, LED displays are incredibly impactful. That’s why it’s important to begin working with your event production team early. Get the design specs, request a template and involve the techs from the very beginning—that will ensure that you avoid any last-minute hiccups. Your event team may even provide graphic design services at a nominal fee.